PaulColligan.com - The People And Business Of Podcasting And New Media

When Google Proves Your Point … (Compelling Web Video Without A Camera Or Microphone)

Paul Colligan — Mon, 08 Feb 2010 21:34:19 +0000

First things first – the Google commercial from yesterday’s Superbowl. If you haven’t yet seen it, please watch (video embedded below – if you can’t see the video, here’s a direct link to the video at YouTube). Please notice (tongue in cheek). The incredibly sexy model used. You can’t communicate anything online without the hot [...]

Podcast Advertising Appeals to “Unreachable” Consumers? Can We Sell Ourselves Any Shorter?

Paul Colligan — Mon, 01 Feb 2010 17:04:07 +0000

Last week, the ADM (my favorite association for our space) teamed with Edison Research (the smartest market research firm in the world) to produce a Webinar called “Consumer Attitudes On Podcast Advertising.” The recording of the whole event has been placed at their site – I highly recommend a viewing. With a title like [...]

The iPad Is Cheaper Than A Netbook? Running The Numbers

Paul Colligan — Wed, 27 Jan 2010 19:50:50 +0000

Gizmodo has the deets on the iPhone 3G data pricing. We need to get real on the numbers here. There are people who (feel, at least, that they) need to access data wherever they are. I’m one of them, and many of my readers are. $300 for a netbook with 12 months of [...]

Apple’s “Latest Creation” Event (the iPad) – My New Media Perspective

Paul Colligan — Wed, 27 Jan 2010 18:34:58 +0000

Thanks to Leo Laporte’s Phone, and Gdgt’s live photostream, we got an almost live look at the launch of the (surprised?) iPad. Other great pieces include Wired telling us it’s more about content, Cali Live, and TechCrunch’s live stream. My thoughts: The iPad name. Branding is a tough thing, but if anyone can pull it [...]

7 Facts New Media Creators Must Face If They Want To Survive This Year

Paul Colligan — Mon, 25 Jan 2010 18:14:58 +0000

It’s time to face facts. Here are 7: Niche audience programs can’t survive on mass audience advertising models. This one has GOT TO STOP. The reason American Idol can do well on a few pennies per audience member is because they have a few zillion audience members to pull pennies from. Good [...]

What I Learned From Producing An Eight Hour Webinar About YouTube

Paul Colligan — Mon, 18 Jan 2010 19:36:29 +0000

Webinars have become my favorite mode of content creation. They are the perfect live platform for the New Media Content Creation Model and can be done from anywhere in the world (with an Internet connection, of course). Two days ago I did an 8-hour Webinar with Julie Perry of YouTube Secret Weapon fame. I [...]

Seesmic Buys Ping.fm – Good For Everyone

Paul Colligan — Mon, 11 Jan 2010 17:59:42 +0000

Of all the news that came out around and at CES, the one that gets the award for “most important” (in my space at least), was the acquisition of Ping.fm by Seesmic. I’ve been a huge fan of Ping.fm since day one and their purchase means they’re going to survive in this space. [...]

Is RSS Dead?

Paul Colligan — Mon, 04 Jan 2010 19:27:08 +0000

After listening to (o.k., watching), the fabulous TWiT #228 on my Roku over the break, I’ve decided to test a few things here at Colligan.com. There was some discussion about the relevancy of RSS and content subscriptions, etc. that I need to look into. You’ll need to bear with me for the next few [...]

PaulRecommends.com – Need Your Help

Paul Colligan — Mon, 28 Dec 2009 21:38:14 +0000

Over the next few weeks, you’ll be seeing a lot of changes around here. The new blog look and feel at PaulColligan.com should be a hint of what’s to come. The next blog to relaunch is a complete redo of PaulRecommends.com (I have already launched the Twitter account, feel free to friend me [...]

Isn’t There Anyone Who Knows What Christmas Is All About?

Paul Colligan — Fri, 25 Dec 2009 14:00:07 +0000

Here’s the direct link to YouTube. It’s a tradition here at PaulColligan.com to post this YouTube Video every year. Have a Merry Christmas everyone! For those not into the whole Christmas thing, I hope you get a few minutes of peace as well.